Excircle Web Interactive
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    General SEO Objectives

    • Increase goal driven performance
    • Measure dimensions for highest performing elements
    • Edit keywords & content for maximum conversions
    • Identify path to increased revenue 
    • Discover when, where and why users abandon conversion process
    • Optimize for organic search and pay-per-click
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    Categories of Analysis

    • Business Intelligence
    • CRM 
    • Campaign Management 
    • Data Collection
    • E-Commerce 
    • Email Marketing
    • Mobile Solutions
    • Vistor Tracking
    • Performance Reporting
    • Site Optimization
    • Site Audit
    • Social Media Analytics

    Types of Performance Data

    • Advanced Segmentation: Isolation and analysis of subsets of traffic, such as 'paid traffic' and 'visits with conversions', or custom segments applied to current or historical data
    • Custom Variables: Creation of custom variables to define multiple tracking segments based on user behavioral data
    • Goals: Tracking of sales and conversions; measurement of site engagement goals
    Reporting Options
    • Data Export: Exporting of data into Excel, CSV, PDF formats
    • Graphical Reports: Presentation of data organized in logical, easy to understand format
    • Contextual Explanations: Plain-language, logical interpretation 
    • Video Presentations: Recorded explanations for internal synchronization
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